Sunday, 27 July 2008

Advertising Milestone in American from 1704 to 1930

Building trademark is the most important in business, there are many way to expand trademark of the company and advertising is a very abstracted way. When the first advertisement was published in newspaper in 1704, it had a strong development. It currently become a foundation part of every company, to decide success for them and the advertising industry has begun and it plays a important role in commerce and industry growth. In the past, advertising was only on newspaper or poster, but through out the development of multi-media, it has a new face. Advertisement appears anywhere in the world on TV, internet, street, mobile phone, websites, etc, and they proved that each advertise give customers a different looks. Productions, developer,s agencies are being tried to raise advertising to a new age. Let look at important events in American Advertising, also the world.

Begin first in Philadelphia with the first newspaper advertisement, an announcement seeking a buyer for an Oyster Bay, Long Island, estate, was published in the Boston News-Letter in early 1704.

Advertising writers of the mid-1800s developed an excessive, flamboyant style characterized by the showmanship of PT Barnum's circus promotions. Coca-Cola was the first registered as a trademark, with big advertising plans, it is becoming the most recognized trademark in the world.

Poster in 1886 - Drink Coca-Cola
Poster in 1904 - Delicious and Refreshing

After 1704, lots of newspapers and magazine used for advertisement such as The Pennsylvania Packets $ Daily Advertiser in 1784, the Sun in 1833. In 1873, The first convention of advertising agents is held in New York and from 1886, N.W.Ayer promoted advertising with the slogan. Appearance of a magazine that seems a schoolmaster in the art of advertising in 1893.

The value of slogan had bring for National Biscuits Co. million-dollar advertising campaign Uneeda in 1898.
From 1900 to 1916, many agencies established in New York and advertisement proved its value with high profit in the number of million. In 1917, the first agency trade association began with 111 members (The American of Association Advertising Agencies).

In 1923, the first regular series of broadcast entertainment and music to be sponsored as a advertiser and in 1924, the age of radio networks started and the National Broadcasting Co. was launched also in 1926. Early 1930, advertising had reached to billion-dollar. There are some posters in this period.

You can get more information about American Advertising on website: or

Saturday, 26 July 2008

Magician of Photoshop - Bert Monroy

He is an American artist, lecture, author and he was born and raised in New York where he spent 20 years in advertising industry. He currently lives with his wifes in Berkeley, California. Bert has long tern to do with Adobe Photoshop and Adobe Illustrator and most his work is photo-realistic. Bert is a member of Photoshop World Drem Team and in 2004, he was inducted into Photoshop Hall fo Frame that honor and recognize those individuals whose contributions to the business, education, development, and art of Adobe Photoshop have enduring value.
He also published a several of books and his first book on the use of Photoshop (The Official Adobe Photoshop Handbook), however, books have published in many languages. In 2000, he released his first solo book from New Riders (Bert Monroy: Photorealistic Techniques with Photoshop and Illustrator). He shares with reader the techniques that he has developed during his work about Photoshop and Illustrator.
In teaching and lecturing part, he served on the faculties of California College of the Arts and Center of Creative Imaging, etc. Bert teaches two national seminars: Photoshop Creativity Tour and Adobe Illustrator Tour for the Kelby Media Group now.
Since 2001, he has been a regular guest on the TechTV channel to share tips and techniques every monlth and also hosts Pixel Perfect with Bert Monroy. Bert also try to attend in movies industry for example; Disney Animation and Pixar.
Now, let look at some works of Bert Monroy and we can understand why people have called him Magician of Photoshop.

This is his latest and most ambitious of digital painting about the panorama of the Damen Station on the Blue Line of the Chicago Transit Authority.
The size is 1.7 GB.
It took 11 months and close 2,200 hours.
Overall, the image contains over 15,000 layers!..

There are some his works:

We can get more information about Bert and his work, go here...

Sunday, 20 July 2008

Illustrator - Tracing Car

I sent a lot of time for tracing car and i know that this is a difficult work.

My option is Ferrari 430 Spider.

After about very long time, finally i got it.

Sunday, 13 July 2008

Just Crazy...!!

I made this picture at the same way with third entry and i see my crazy in here :))..!!!

Saturday, 12 July 2008

Open Your Mind...!!!

Brush tool is a excellent tool (treat tool) in Photoshop, it helps you to make abstractive pictures. I will show you a picture that i make it by brush tool, but it is not a cool picture at all. I create this picture because in my country, next time is autumn season. I think it is a lonely season :(!!!

I think everyone can do it....!!!!!

Firstly, you have to download some beautiful brushes on internet and put them into Brushes folder.

Next, i took sky by digital still camera and use tool Black/White to make the background color to become yellow.

NOW, open your mind and do some crazy things....;))!!!!

Sunday, 6 July 2008

There is also simple tools to make a picture that it is a water-color picture by using Cutout, Dry Brush and Median tools. This effect is most productive with respect to photograph there is more chroma, powerful contrast ratio here essential keep details is beautiful along of here.

I chose this picture.

And, after 4 steps i have...

I will upload 4 steps later and it is very easy to do.

Basic Photoshop 1

There is picture before and after i try to change it that more looks romantic nature picture by using Diffuse Glow.

I chose this picture.

After i change Brightness/Contrast and i use the tool i said before -> i have

It is easy to do right??? It will encourage me to the next entry!